{"id":1498,"date":"2025-11-25T13:57:53","date_gmt":"2025-11-25T13:57:53","guid":{"rendered":"https:\/\/ihrm.or.ke\/digitalacademy\/?p=1498"},"modified":"2025-11-25T13:57:53","modified_gmt":"2025-11-25T13:57:53","slug":"attract-and-retain-top-talent","status":"publish","type":"post","link":"https:\/\/ihrm.or.ke\/digitalacademy\/2025\/11\/25\/attract-and-retain-top-talent\/","title":{"rendered":"Attract and Retain Top Talent"},"content":{"rendered":"

[vc_section full_width=”stretch_row” css=”.vc_custom_1762327730800{margin-top: -200px !important;padding-top: -00px !important;padding-bottom: 0px !important;background-color: #000000 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_row gap=”35″ css=”.vc_custom_1762850301268{padding-top: 130px !important;}”][vc_column width=”1\/2″ css=”.vc_custom_1762850488052{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;border-left-color: #ffffff !important;border-left-style: solid !important;border-right-color: #ffffff !important;border-right-style: solid !important;border-top-color: #ffffff !important;border-top-style: solid !important;border-bottom-color: #ffffff !important;border-bottom-style: solid !important;border-radius: 5px !important;}”][vc_video link=”https:\/\/www.youtube.com\/watch?v=N4MxW4QxJ5Q” css=”.vc_custom_1762852284907{margin-top: -22px !important;}”][vc_empty_space][vc_column_text]<\/p>\n

Preview this Course<\/span><\/h5>\n

[\/vc_column_text][vc_empty_space][vc_btn title=”Add to Cart” style=”custom” custom_background=”#ffffff” custom_text=”#000000″ shape=”square” align=”center” button_block=”true”][vc_btn title=”Enroll Now” style=”custom” custom_background=”” custom_text=”#ffffff” shape=”square” align=”center” button_block=”true” css=”.vc_custom_1762331495501{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;border-left-color: #ffffff !important;border-left-style: solid !important;border-right-color: #ffffff !important;border-right-style: solid !important;border-top-color: #ffffff !important;border-top-style: solid !important;border-bottom-color: #ffffff !important;border-bottom-style: solid !important;}”][vc_empty_space][\/vc_column][vc_column width=”1\/2″][vc_custom_heading text=”Attract and Retain Top Talent” font_container=”tag:h3|font_size:46px|text_align:left|color:%23ffffff|line_height:54px” use_theme_fonts=”yes”][vc_column_text]<\/p>\n

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It\u2019s essential for companies to attract and retain the right people, and in sufficient numbers, and competition is fierce. New digital tools make it easier for organizations to scout and connect with talent \u2014 but then make it just as easy for this precious resource to be poached away. This course dives deep into how to spot the right talent and how to offer targeted value proposals that will really draw people in and inspire loyalty, rather than the losing proposition of just throwing money at the problem.<\/span><\/p>\n<\/div>\n<\/div>\n

[\/vc_column_text][vc_empty_space height=”16px”][vc_btn title=”Enroll Now” style=”custom” custom_background=”#ff0012″ custom_text=”#ffffff” shape=”square” align=”left”][vc_empty_space height=”16px”][vc_row_inner css=”.vc_custom_1762332586153{margin-bottom: 20px !important;border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;padding-top: -50px !important;padding-bottom: -15px !important;border-left-color: #ffffff !important;border-left-style: solid !important;border-right-color: #ffffff !important;border-right-style: solid !important;border-top-color: #ffffff !important;border-top-style: solid !important;border-bottom-color: #ffffff !important;border-bottom-style: solid !important;border-radius: 5px !important;}”][vc_column_inner width=”1\/3″ css=”.vc_custom_1762330863708{border-right-width: 1px !important;border-right-color: #ffffff !important;border-right-style: solid !important;}”][vc_column_text css=”.vc_custom_1762851538677{margin-top: -25px !important;border-bottom-width: -10px !important;}”]<\/p>\n

Course Duration:<\/strong> <\/span><\/p>\n

2hrs 29 mins mins<\/span><\/p>\n

[\/vc_column_text][vc_empty_space height=”20px”][\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1762330874303{border-right-width: 1px !important;border-right-color: #ffffff !important;border-right-style: solid !important;}”][vc_column_text css=”.vc_custom_1762518436973{margin-top: -25px !important;}”]<\/p>\n

Start Date: <\/strong>On Enrollment<\/span><\/p>\n

[\/vc_column_text][vc_empty_space height=”20px”][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_single_image image=”1277″ img_size=”medium”][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”20px”][\/vc_column][\/vc_row][\/vc_section][vc_row gap=”30″][vc_column width=”1\/2″ css=”.vc_custom_1762738486739{margin-top: 96px !important;border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;border-left-color: #000000 !important;border-left-style: solid !important;border-right-color: #000000 !important;border-right-style: solid !important;border-top-color: #000000 !important;border-top-style: solid !important;border-bottom-color: #000000 !important;border-bottom-style: solid !important;border-radius: 5px !important;}”][vc_custom_heading text=”What you will learn:” font_container=”tag:h3|text_align:left|color:%23000000″ google_fonts=”font_family:Hind%3A300%2Cregular%2C500%2C600%2C700|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1762425433812{margin-top: 0px !important;}”][vc_empty_space height=”4px”][vc_separator color=”black”][vc_empty_space height=”4px”][vc_custom_heading text=”How to identify talent that\u2019s the right fit for your organization” font_container=”tag:h6|text_align:left|color:%23000000″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”What makes an organization attractive to talent” font_container=”tag:h6|text_align:left|color:%23000000″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”How to recruit talent” font_container=”tag:h6|text_align:left|color:%23000000″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”How to retain talent and foster loyalty” font_container=”tag:h6|text_align:left|color:%23000000″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1762425716048{padding-left: 150px !important;}”][vc_empty_space height=”20px”][vc_single_image image=”1285″ img_size=”medium” add_caption=”yes” alignment=”center” onclick=”custom_link”][vc_custom_heading text=”Instructor” font_container=”tag:h6|text_align:center|color:%23000000″ google_fonts=”font_family:Hind%3A300%2Cregular%2C500%2C600%2C700|font_style:600%20bold%20regular%3A600%3Anormal”][vc_custom_heading text=”Edward E. Lawler III” font_container=”tag:h6|text_align:center|color:%23000000″ google_fonts=”font_family:Hind%3A300%2Cregular%2C500%2C600%2C700|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1762852244658{margin-top: -22px !important;}”][vc_column_text]<\/p>\n

Distinguished Professor of Business at the University of Southern California, Marshall School of Business.<\/strong><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][vc_custom_heading text=”Training course overview:” font_container=”tag:h3|text_align:left|color:%23000000″ google_fonts=”font_family:Hind%3A300%2Cregular%2C500%2C600%2C700|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1762422489100{margin-top: -22px !important;}”][vc_row_inner gap=”30″][vc_column_inner width=”1\/3″ css=”.vc_custom_1762422505304{padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #000000 !important;}”][vc_custom_heading text=”Step 1:” font_container=”tag:h5|text_align:left|color:%23ffffff” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_empty_space height=”8px”][vc_separator color=”white” align=”align_left”][vc_empty_space height=”8px”][vc_column_text css=”.vc_custom_1762851659404{margin-bottom: 15px !important;}”]Let’s identify key skills and profiles<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1762422666203{padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #000000 !important;}”][vc_custom_heading text=”Step 2:” font_container=”tag:h5|text_align:left|color:%23ffffff” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_empty_space height=”8px”][vc_separator color=”white” align=”align_left”][vc_empty_space height=”8px”][vc_column_text css=”.vc_custom_1762851682590{margin-bottom: 15px !important;}”]How can we attract talent and encourage applications?<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1762851789660{padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #000000 !important;}”][vc_custom_heading text=”Step 3:” font_container=”tag:h5|text_align:left|color:%23ffffff” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_empty_space height=”8px”][vc_separator color=”white” align=”align_left”][vc_empty_space height=”8px”][vc_column_text css=”.vc_custom_1762851718911{margin-bottom: 15px !important;}”]How do we recruit the best candidates?<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner gap=”30″][vc_column_inner width=”1\/3″ css=”.vc_custom_1762422505304{padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #000000 !important;}”][vc_custom_heading text=”Step 1:” font_container=”tag:h5|text_align:left|color:%23ffffff” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_empty_space height=”8px”][vc_separator color=”white” align=”align_left”][vc_empty_space height=”8px”][vc_column_text css=”.vc_custom_1762851745431{margin-bottom: 15px !important;}”]How should we engage people?<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1762422666203{padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #000000 !important;}”][vc_custom_heading text=”Step 2:” font_container=”tag:h5|text_align:left|color:%23ffffff” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_empty_space height=”8px”][vc_separator color=”white” align=”align_left”][vc_empty_space height=”8px”][vc_column_text css=”.vc_custom_1762851765989{margin-bottom: 15px !important;}”]How can we foster loyalty?<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1762849530300{padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;}”][vc_custom_heading text=”Step 3:” font_container=”tag:h5|text_align:left|color:%23ffffff” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_empty_space height=”8px”][vc_separator color=”white” align=”align_left”][vc_empty_space height=”8px”][vc_column_text css=”.vc_custom_1762851718911{margin-bottom: 15px !important;}”]How do we recruit the best candidates?<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”16px”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1762850911229{margin-top: 0px !important;}”][vc_column width=”2\/3″][vc_custom_heading text=”Learning outcomes:” font_container=”tag:h3|text_align:left|color:%23000000″ google_fonts=”font_family:Hind%3A300%2Cregular%2C500%2C600%2C700|font_style:600%20bold%20regular%3A600%3Anormal” css=”.vc_custom_1762425809216{margin-top: 0px !important;}”][vc_empty_space height=”8px”][vc_row_inner gap=”30″ css=”.vc_custom_1762424716632{margin-top: -75px !important;}”][vc_column_inner css=”.vc_custom_1762423246652{padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;}”][vc_custom_heading text=”Understanding the challenges involved in attracting and retaining talent” font_container=”tag:h6|text_align:left|color:%23000000″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”Making your organization more attractive” font_container=”tag:h6|text_align:left|color:%23000000″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”Identifying the talent that fits your corporate strategy and culture” font_container=”tag:h6|text_align:left|color:%23000000″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”Recruiting the right people” font_container=”tag:h6|text_align:left|color:%23000000″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_custom_heading text=”Retaining and motivating talent, and building loyalty” font_container=”tag:h6|text_align:left|color:%23000000″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=”1\/3″][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n

 <\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces” css=”.vc_custom_1763986914043{margin-bottom: -400px !important;background-color: #3b1ab2 !important;}” simple_background_color=”#000000″][vc_column][vc_row_inner][vc_column_inner width=”1\/3″][vc_empty_space][vc_single_image image=”1401″ img_size=”medium”][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_column_text]<\/p>\n

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Contact details<\/span><\/h4>\n<\/div>\n<\/div>\n
\n
\n

Prism Towers, 24th Floor<\/span>
\nThird Ngong Ave, Nairobi<\/span>
\n0727792001\u00a0 | 0111 055184<\/span>
\nWhatsApp: 0791792002<\/span>
\ninfo@ihrm.or.ke; trainings@ihrm.or.ke ;<\/span><\/p>\n<\/div>\n<\/div>\n

[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_video link=”https:\/\/youtu.be\/2m-R2aHW2LA?si=zxDHwm3jSA6HY4wi”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"

[vc_section full_width=”stretch_row” css=”.vc_custom_1762327730800{margin-top: -200px !important;padding-top: -00px !important;padding-bottom: 0px !important;background-color: #000000 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_row gap=”35″ css=”.vc_custom_1762850301268{padding-top: 130px !important;}”][vc_column width=”1\/2″ css=”.vc_custom_1762850488052{border-top-width: 1px !important;border-right-width: 1px !important;border-bottom-width: 1px !important;border-left-width: 1px !important;border-left-color: #ffffff !important;border-left-style: solid !important;border-right-color: #ffffff !important;border-right-style: solid !important;border-top-color: #ffffff !important;border-top-style: solid !important;border-bottom-color: #ffffff !important;border-bottom-style: solid !important;border-radius: 5px !important;}”][vc_video link=”https:\/\/www.youtube.com\/watch?v=N4MxW4QxJ5Q” css=”.vc_custom_1762852284907{margin-top: -22px !important;}”][vc_empty_space][vc_column_text] Preview this Course [\/vc_column_text][vc_empty_space][vc_btn title=”Add to Cart” […]<\/p>\n","protected":false},"author":1,"featured_media":1499,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[35],"tags":[],"class_list":["post-1498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hr-academy"],"_links":{"self":[{"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/posts\/1498","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/comments?post=1498"}],"version-history":[{"count":1,"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/posts\/1498\/revisions"}],"predecessor-version":[{"id":1500,"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/posts\/1498\/revisions\/1500"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/media\/1499"}],"wp:attachment":[{"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/media?parent=1498"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/categories?post=1498"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ihrm.or.ke\/digitalacademy\/wp-json\/wp\/v2\/tags?post=1498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}